Saturday, November 24, 2012

Understanding Link Building For Your Small Business

Understanding Link Building in your Small Business is one of the essential parts to get traffic to your site.

The majority of people who use the internet do so for information; it may be on banking, shopping, news, employment or education. Most people's first port of call is the internet.

Businesses with products and services to offer will work hard to ensure that customers find them on the net and that is the heart of their business approach online. It is, therefore not enough to just host a website and hope traffic will get to it. The small business will need to push and direct traffic to the site.

Link building for the small business is one vital element to achieving traffic. Getting good inbound link to your site will help the search engine judge how popular your site is or is becoming. A higher level of popularity will guide the search engine to your site.

All links are important but some are more important than others because of the presence on the web of the site linking to you.

Links from relevant sites in your area that already have a presence online are more valuable to your rise in the search engines.

So where do you get those links from? You need an organized process to build quality backlinks over time. Here are four areas that will help you find the backlinks you will need.

• Directory submissions are one the easiest ways to get backlink. Go on Google and do a search with your keyword with "add url" placed after it. A number of sites where you can add your site will come up. Another way is keyword the "add site" or "add website" and just go through and choose where you want to add your site.

• Article submissions are one of the easiest ways to get contextual backlinks. These back links are embedded in the text of an article and have more weight than text located in other areas of a webpage. Make sure these are submitted to the relative directories online and that a backlink is put either in their resource box or where the directory directs. It is important to make sure that the article is on your blog or site before submitting or Google will see the article as duplicate and punish your efforts.

• Blog marketing is a good way to get backlinks. You need to get "dofollow" links. If the links are "nofollow" then the search engine will not follow the link back to you. You can register with blog directories that will help you get those backlinks by commenting on other blogs in your niche.

• Video marketing posting on different services, not only YouTube as there are hundreds of other site that can be valuable. Posting on the important or popular ones will get links back to your site. Always remember to put a link on the first line on your video pointing to your site or blog

The important thing to remember is some links are weightier than others; the point here is to have a good assortment and to be regular in building those links over time and that will eventually push your site up the search engines and in the eyes of the public.

We understand there is a lot of concern these days about search engines and link building. Above we have covered just a few solid ways of getting good backlinks to your websites. Be sure to continue to research and understand what it takes to acquire good links. Don't allow the changes of search engines to stop you in your track and not continue to effectively grow your business.

Backlink Building: What Are Inbound and Outbound Links?

Many webmasters who are new to Internet marketing don't know the difference between inbound and outbound links. It is important to know exactly how these two types of links work in order to develop a successful marketing campaign and promote your website more effectively. If you want to get higher search engine rankings, you need to get quality inbound links or backlinks.

A backlink is any link received by your website from other site. They were originally important as a primary means of web navigation. Today, webmasters are using link building to boost traffic and get a better position in search results. The number of inbound links is an indication of the popularity or importance of your website. The highest quality backlinks are those that are related to your content and come from authoritative sites. There are various tools that you can use track the results of your link building campaign. Many of these programs are free.

Outbound links are important as well. These links start from your site or blog and lead to an external website. They send your visitors and prospects out of or off your site to another destination. These should be of high quality and authoritative. They also shouldn't link to your competitors. For example, if you have a health related blog, you can use outbound links to physician sites, news sites, or medical journal sites.

When search engines determine the value of a website, they consider the quality and quality of outbound links. If your website allows users to post content, then it is vulnerable to outbound links to poor quality sites. The best way to prevent an association to a bad neighborhood is to make all user-generated links have the no follow tag. The outbound links on your site should point to relevant, original and informative content.

If you decide to start a link building campaign, focus on organic backlinks. If you create original web pages that provide valuable content, people will link to your site and share your posts. Organic backlinks are free. You can also get inbound links by adding your site in web directories, posting on forums, and distributing press releases. Start building relationships with other bloggers and webmasters who have quality sites. Offer to write guests posts for them. A few relevant backlinks are more important and valuable than hundreds or thousands of low quality links. The more genuine backlinks you acquire, the higher will search engine rankings will be.

Using Advanced Search Queries To Identify New Linking Opportunities

Link building can be a time consuming activity for webmasters, especially when it comes to building quality links that are considered an authority within the world wide web. The Search Engine Optimisation (SEO) world has established a varied array of link building techniques that can help build quality links such as article writing and submission. Press release distribution and also directory submissions. These provide a large opportunity to help improve and increase a websites backlink profile, whilst bolstering the domains strength.

But a major drawback of carrying out these link building activities can be when one day the search engines decide to de-value links that come from directories, or even from press releases. Although very unlikely the recent Penguin update from Google has penalised many low quality directory websites, including penalising those who have been caught using paid links. Resulting in search engine rankings disappearing after a websites backlinks being swept away. Especially for those who only seek to acquire low quality links from directories and forum posting for example.

This is why professional link builders recommend using many different activities. From linkbait to guest posts are a much more recommend solution to help websites gain higher quality links. Plus giving a website greater diversity and a more natural backlink profile. Demonstrating to the search engines that the site has value to offer.

This is where link prospecting can be used, to help further enhance not only a websites backlink profile but also help identify high quality links. Link prospecting involves many activities but lets focus on one of the main methods that involves carrying out advanced queries within Google, to help identify possible opportunities.

Here are a few examples of the advanced search queries that can be used:

[ inurl:".co.uk" business directory ]

This advanced search using search operator inurl can help identify a vast number of potential business directory opportunities that are located with specific top level domains. This can be changed to help assist localised link building campaigns with .ru, .cl and .nz for example. The inurl can also be changed from domains to keywords that contain a specific search term within the URL.

[ intitle:"Guest Post" boutique hotels ]

The intitle search operator allows us to search for the term directly and to return pages that use this within the page title. As the example above shows this search query returns a range of quality websites that allow guest posts regarding boutique hotels, mainly travel blogs. But this can help display a range of potential targets for reaching out.

Keep in mind though that intitle operator is limited and by mixing this with other operators can help weed out great opportunities.

[ Accounting "Directory" ]

Another search query that can return greater results can be achieved by using quotation marks. This will return exact match results, by using a combination of words with and without quotation marks can help determine specific websites that can as suggested above display accounting webpages that also contain directories. Although the example above is not the greatest the quotation marks are often underestimated and by trial and error will help determine it's best use.

SEO among other activities such as Pay Per Click (PPC) and Conversion Rate Optimisation (CRO) involves being not only being pro-active but staying ahead of the competition.

Backlink Tool: WordPress Plugins for Link Building

Setting up a website and finding time to build quality links is not an easy task. If you are using WordPress for your site, you should know that this platform has a few great plugins that will help with link building and make your life easier. Many of them are free to use. All you have to do is to visit the developer's website, download the plugin, and install it on your website.

As the name implies, Internal Link Building is a powerful SEO tool that can help you build internal links and improve your internal navigation structure. It also allows users to link multiple keywords to a single URL or a single keyword to multiple URLs.

PingCrawl is a new WordPress plugin designed to help webmasters build deep links automatically on every post. Every time you write content on your blog, this plugin grabs similar articles from other sites and blogs that allow pingbacks using the post tags. This link building tool has about an 80 percent success rate with each pingback.

KB Linker searches for user-defined words and phrases in posts and automatically links them to sites you specify. You can use this plugin for internal cross-linking between your posts, as well as for SEO purposes.

Scribe is a revolutionary plugin that helps you choose the right keywords, analyzes your content, and build inbound links from other websites. With Scribe, you will find the most profitable keywords and optimize your content for search engines. This tool can also identify influential social media users who are likely to share your content.

Cross Linker is an internal linking tool specifically designed for WordPress users. This tool allows you to link any keyword or key phrase in your blog to other pages. It automatically hyperlinks defined terms to defined URLs. You can also use this plugin to link to other websites featuring affiliate products or services.

SEO Smart Links is a preferred choice among many webmasters and bloggers. This plugin automatically links keywords in your posts and comments with related posts, categories, pages, and tags on your website. It is an excellent option for those who want to add affiliate links to other sites or get their posts interlinked.

Link to Me Textbox WordPress Plugin is a free tool that encourages your website visitors to link to the posts they are reading. This easy to use plugin can help you obtain organic backlinks from your readers.

Directory Submissions Denied? Find Out Why

Don't take it personal when your listing has not been approved. Always keep in mind that website directories are essential to your search engine optimization strategy.

For you to increase your approval rating, the first thing you must do is, pay attention to the guidelines. It does not matter if you have pre-written title or description, because directories come with their own set of guidelines, you must follow each one to help increase your submission approvals. This is one of the key reasons to have more than one title and description. Some short and some a bit longer.

The top reason to change your title and description is; search engines will continue to index your website.

More helpful tips:

1) Website completion - I know once you get your website up, you are ready for the world to see. Some of you forgot that you are still building or creating some inner pages and yes it maybe almost complete, excitement taking over, but you must have a completed website before the world can see.

2) Does your website consist of more ads than information? - If the purpose of your website is strictly for ad revenue purposes, this will increase your rejection rate. Don't get me wrong ads on your homepage or inner pages of your website are ok; it's how you place ads throughout your web pages. Lower the number of ads placed on your website and place ads in places that are appealing to your visitors, advertisers and directory editors.

3) Manual Vs Turbo Submission - For me this is a simple answer, manual directory submission. This process will take time, but worth it in the end. To make sure title, description, category, keyword and email are correct; manual submission is the only way to do it. This will help with proper submissions and help increase the approval of directory submissions.

4) Keywords - Do not over stuff your title and description box with keywords. I repeat do not stuff your title and description box with keywords. This will decrease your approvals; the ones who do approve your website just to have links listed, will not have the chance to be indexed. Not only will the directory be frowned upon but, your website listing will too.

Webmasters, add these tips the next time you visit a search engine optimized directory, that holds weight on your websites link popularity. Being indexed is as simple as following directory guidelines. Before you submit make sure you read the rules first.

Top 5 Methods To Obtain Backlinks

Let's get right to it. Backlinks. You NEED backlinks for your website. Everyone is looking to create them. However, just what exactly are some good ways to create backlinks? Which method of creating backlinks is the best? With this article, I will share my top 5 methods for obtaining backlinks. I have personally used these methods for years, and I highly recommend them.

1. Blog commenting is a highly followed way to get more backlinks. SEO service providers make this possible by creating backlink comments on posts at other sites. This can have two effects. First off, it can help to increase your search engine rankings by increasing your backlink count. Second, the people visiting some of these other blogs can read the comments then follow the link back to your website.

2. Article writing is also a very useful way to create backlinks. With most article directories, you are free to include your website link. Not only are you reaching users that just read your article and may be interested in your website, but you are also placing your link on a relevant page about your niche. This is very important to some when it comes to creating backlinks.

3. Using social networking web sites is becoming a lot more common with webmasters today. These social networking sites likes Facebook, tweeter, etc, are used by millions and millions of people. There are always different communities that can be found and you can often find a community related to your web site. If you provide some useful content with some of your posts, people will often be more than happy to click your link to your website.

4. Guest posting is another important to get backlinks. If you find a website that is similar to yours, you can contact the owner and ask them if you can guest post for them. This is a win-win for both of you. To start, you can include your link in your guest post which will be displayed on their website. For them, they are having a free post written for their blog. It's more content for them, and more visitors for you.

5. Web Directories are another great way of obtaining backlinks. These are websites that encourage your links, so you don't have to worry about them getting removed. In addition, a lot of people visit these directories because they are looking for new sites, and this is the perfect mindset you want to target with any new potential users. Definitely do not overlook this.

I hope this has given you some ideas on how to obtain more backlinks. Good luck!

Backlink Tool: Different Types of Links

Link building is crucial for a successful search engine optimization campaign. What most webmasters don't know is that there are different types of links such as internal links, one way links, and reciprocal links. If you want to get maximum results, you need to vary your strategies and focus on link diversity. Here are some of the most important types of links that you can use on your website:

One way links are more valuable than reciprocal links because they send a powerful message to the search engines. They increase your popularity online and add value to your website. If you want to get one way links, submit your site to web directories, participate in forums, and write compelling content offering interesting information.

Authority links are essential for improving your trust score on the Internet. They usually come from sites that have established a significant degree of authority and trust with search engines as a result of their size, quality, and age. In order to obtain these types of links, you need to write high quality content that attracts both users and search engines, and submit quality articles to government or education sites. The existence of authority links will make or break your website.

When two different websites are linking to each other, it is called reciprocal linking. These links can drive traffic to your site and boost your search engine rankings. Search for websites in your niche, place a link to them on your site, and then let the site owners know that you have linked to them. Ask them to do the same for you.

Internal links are links to pages within your website. They offer easy navigation for both users and search engines. They also maximize crawl efficiency and offer a signal about what pages are most important on a website. Internal linking is like voting for yourself and letting the search engines know about your vote.

There are many forums and chat boards where you can create profiles and include one or more links back to your site. These links are called profile links. They usually come from high authority sites. Building profile links is a great way to get targeted traffic to your site and improve your rankings in search engines. If you want to get the most out of this strategy, stay active on the forums where you register and leave interesting comments that help other users solve their problems.

Automatic Backlink Software: Build Quality Links With Guest Posting

Guest posting has gained a lot of popularity in the last years. It is one of the most popular and successful methods of building quality links. Search engines reward contextual links from relevant sites. When you write a guest post, you are allowed to include one or two links to your site in the author box. If you provide compelling content, people will read your article and share it with their social media contacts. This means that you will send your message to a wider audience and get highly targeted traffic to your website.

Many website owners and Internet marketers use automatic backlink software and guest posting to get relevant links and boost their popularity online. Guest posting is a great way to build new and valuable relationships while promoting your site to the target audience. This strategy helps you to get your content in front of other publishers' readers and subscribers and build loyal readership.

Search for blogs and websites in your niche. The last thing you want to do is write about the latest makeup trends a financial blog with an anchor text link pointing to your fashion site in the resource box. If you want to use guest posting effectively, you need to seek out all niche related blogs and pitch a post. Find an eye catching title and optimize it for search engines. Focus on keyword research. Look at your competition for different keywords that you might use. Your title should communicate a benefit to the reader, ask a question, create controversy, or deliver a promise to your audience. It should also include relevant keywords and key phrases.

Write a captivating post that provides quality information. You don't have to reinvent the wheel, but present an engaging topic from a different point of view. Don't be afraid to share your opinion and make your voice heard. When you contact the blog's administrator, introduce yourself and tell him about your idea for a guest post. Ask for a backlink in return. Almost all bloggers are interested in receiving quality content for free, so they will be more than happy to link back to your site.

If your request is approved, write a compelling post and send it to them in a timely manner. Write a short description of your site and include one or two links to the pages that you want to drive traffic to. Share your guest post on social media and social bookmarking sites, and track your website's activity. Writing content for a new audience can only be a good thing for the reputation, visibility, and connections on both sides of the equation.

What Is a Backlink Generator?

Getting backlinks to your website can be time consuming. Link building is the most effective method for increasing your company's visibility on the Internet. A successful link building campaign will bring you more traffic and improve your rankings in search engines. If you are looking for quick results, consider using a backlink generator.

Backlink generators have gained tremendous popularity in the last years. These online tools are capable of increasing your website traffic and ranking significantly. A powerful backlink generator creates inbound links much faster than any other link building method. Since you don't have to hire a SEO expert anymore, you will save time and money. All you have to do is to choose one of the many backlink generators available online, sign up for an account, and download the software.

One of the main benefits of using link building software is that they will place automatic backlinks to your site or blog from relevant websites that you have never checked. These online programs browse through millions of web pages to throughout the web to find those that are more closely related to the content of your website, and then they start building links within those pages.

There are many advantages that webmasters and bloggers enjoy once they start using these tools. Organic link building is highly effective, but it comes with a hefty price tag. Most SEO companies can not guarantee fast results in exchange of their service. Building links by yourself is a viable option. In this case, you will need to spend weeks and even months to get a few quality backlinks to your site.

A backlink generator can help you get relevant links and increase your online credibility. The more inbound links your website has, the better it will rank in search results. How good are these link building tools? The answer lies in the quality of the software you use. As long as you purchase the backlink generator from a reputable site, you shouldn't have any problems using it.

If you don't want to submit your website to hundreds of directories and spend hours posting on forums or leaving blog comments to get a few backlinks, then you should definitely purchase automatic backlink software. Using one is legit and it will bring you lots of benefits in terms of SEO. For maximum results, provide quality content on your website and focus on driving natural traffic to your pages while using a backlink generator.

SEO Submission Software: Top 5 Link Building Strategies to Boost Off-Page SEO

In search engine optimization, backlinks are a marketer's most powerful asset. Whether you're starting a new site or you want to enhance your link profile, link building remains a key strategy in your marketing campaign. This technique can boost your search engine rankings and help you get more traffic and sales. For faster results, you can use SEO submission software along with organic link building.

Here are top five link building strategies to boost off-page SEO:

Create Quality Content

The best way to get relevant inbound links is to create quality content that others naturally want to link to. Writing fresh content regularly not only builds deep links, but gives you the opportunity to naturally attract links to your posts. Your articles need to be useful and unique to your readers.

Engage in Conversations

Whenever you find a piece of content that is related to your site or blog, engage in conversation with the author and other readers through comments. Search for websites in your niche, read the posts you are interested in, and leave useful comments that provide fresh information. Each time you leave a comment on someone else's blog, you are creating a new backlink to your site.

Interlink Your Posts

Use your older posts to enhance your link profile and add value to your site or blog. Every time you write a new article, link back to other posts that are related to that topic. You can also use widgets and plugins that show related posts to your readers. This is a great way to build organic links and provide more information to your audience.

Build Profile Links

Most social networking sites will allow you to include link in your profile. Some of them provide high quality links that will boost your rankings in search results. These links also increase the authority and trust of your site. Building profile links is one of the mot effective ways to drive qualified traffic to your website and boost your popularity on the Internet.

Use Article Directories

Another great way to obtain quality backlinks is to submit fresh content to article directories. In return, you will get a link or two in your author box. A well written post that provides valuable information can go viral and drive steady traffic to your site within hours. Article marketing can also help establish yourself as an expert in your niche and build credibility.

Automatic Backlink Software: How to Increase Link Popularity With Content on Your Site

Web content is important for any business that wants to succeed online. A well optimized article that provides fresh information can drive traffic to your website and bring you quality backlinks from well established sites. While there are many different factors based on which search engines determine your rankings, having relevant links to your website is always a benefit. The effectiveness of your SEO strategy often depends on the value you provide during the link building process.

Top 10 Lists

Quality content can include unique articles, guest posts, eye catching images, and videos. If you provide your readers with compelling content, they will link back to your site and spread the word about your posts. One of the best ways to build links with quality content is to create top 10 lists. People love these lists and they usually pass the information on to their circle of friends. Do some brainstorming, find an engaging topic, and make a list for that topic.

Images

Most users prefer images over text. Whether you get permission to use other people's photographs or you create them yourself, look for quality pictures that are related to your topic. Create infographics and diagrams, or add suggestive images for your posts. Include relevant keywords in the title and description of each image. Consider using a backlink generator to increase your link popularity and get faster results.

Answer a Common Question

Think about the interest of your readers and try to answer their questions. Use Q & A sites, chat boards, and forums to find out what people are looking for. Create compelling posts that provide answers to the most common questions of your audience. Your job is to help the reader by providing the best possible answer his problem.

Interview an Expert

Search for industry influencers and ask them to answer a few questions for your readers. You can contact them online or in person. If you can't meet them for an interview, send them your questions by email. Everyone wants to know what the experts think and how they became successful. Try to find a unique topic for your interview and keep to the time allowed.

Build Links with Video Content

Video is one of the best ways to answer "how to" questions and provide instructions. Additionally, people are more likely to watch video tutorials than reading a 1500-word article with instructions. A successful video can generate millions of page views and attract a large number of quality backlinks to your website.

Get Backlinks - 7 Tips for Your Success

Maybe you've experienced what I have where you came to a point in your business where you caught on to the strategy to build backlinks to your backlinks. Then the reality set in that after several months of building hundreds or even thousands of backlinks and not tracking them, it wasn't going to be as easy as you thought it was going to be to find them all.

Maybe you felt like I did at one point: wanting to quit the whole SEO strategy and put your efforts into paid traffic, because you bought some backlink checker and first of all it took you a week of full-time effort to figure the program out, then when you got competent enough to get it to spit out a report on how many backlinks it could actually find, you could count them on one hand!

Even though it can be as painful as bamboo under your toenails to get backlinks that count, when you go over to Majestic SEO and drill into the numbers a bit and see how many cumulative backlinks some well-known online marketers have built over the years, it gives you the inspiration you need to keep at it and build your backlinks even if you think you're just spinning your wheels.

On the issue of how to get backlinks, these few suggestions will help. There are various methods that you can use and a great deal of attention will have to be given to the strategy and process in order to utilize all the leverage available to you through these backlinking resources.

Building Backlinks 7 Different Ways

1) There's the proven option of getting your articles published on authority article directories in order to increase the exposure of your website to millions of visitors and get valuable search engine rankings. The cost of getting published in article directories is free so I think you'll agree this makes it a fantastic investment.

A thorough reading of the editorial guidelines will help you create valuable content efficiently. A good tip to remember, in regards to backlinks, is to place all the links permissible to you in your article. Typically, depending on the article directory, you can have 1-2 "non-self-serving" links in the article body and 2 "self-serving" links in the author resource box. Make sure you're familiar with the guidelines in order to get quick submissions.

2) We know Social bookmarks are a great way to get backlinks but don't forget, when you set up your social media account that you also created a public profile URL that you can build backlinks to. You can create extremely valuable Web 2.0 profile backlinks absolutely free of charge. Another way to get Web 2.0 profile and website backlinks is by submitting a PDF version of your article to the various document sharing sites.

3) There is also the option of getting back-links through press releases and news announcements. This approach gives good results since there are many websites that can publish for free as well as make announcements. You need to make a professionally written document for a press release to be able to attract more attention and get visitors to your website.

4) You can also get backlinks by exchanging contents and affiliate programs. This can be through offering RSS feeds to interested sites for free as they do the same for you. You can then be able to get more visitors as they look to get more information based on the abstract they read from other websites.

5) In addition, you can use joint ventures, co-branding or partnership for the purpose of getting backlinks. To do this you can make a request to have them link back to your website. Another option on how to get backlinks is to do a guest post on these websites and include a link as free content for them. This will make it possible for them to get more traffic through reference.

6) Another method to use is the "link-bait". I'm not sure if I like that description but it does convey the idea well. This basically means giving away a gift so as to be able to get backlinks. A way to do this is to have gift cards from shopping websites online to attract more visitors to your websites. Many readers will want to get the gift in the offer and this increases readership, since they have to go through your website to win.

7) Creating a multiple series list is also helpful as you work on how to get backlinks. This works well based on the fact that readers can follow your website better using the lists created. The lists are easier to scan through and this makes the whole process less complicated. Another aspect is the fact that people love to link to lists and this will increase the flow to your website.

I remember years ago when I was first leaning how to golf and getting exacerbated, the Pro who was coaching me said "if golf was easy, everyone would be a Pro". The truth is SEO isn't easy but with repetition you can become a Pro; and keep in mind that your income will be in direct proportion to your ability to get quality backlinks.

Backlink Tool: Essential Link Building Tips for Online Retailers

Links are SEO fuel. Of all websites, online stores have the hardest time attracting inbound links because they typically have significantly less content than other sites. Having optimized content on product description pages is essential for a successful link building campaign. Properly linking these pages together is a time consuming task that requires a lot of work. Some online retailers use a backlink tool, while others focus on organic link building and search engine optimization.

Before you start a link building campaign, you need to understand its advantages. A well planned link building campaign can increase your website's popularity, enhance the specific ranking of a page for the keywords targeted, and spread your brand awareness.

Here are some of the best link building strategies for online retailers:

Create Deals Pages

Customers share and link to deals, especially when they find something exclusive. Sales and deals pages can improve your rankings in search engines and drive more traffic to your ecommerce website. Set up a page that features your latest deals and promotions, share your content on social networking sites, and let your customers know about it.

Get Inbound Links from Customers

Make sure you provide quality products and professional customer service. Customers are more likely to promote and recommend a company they respect. Encourage your clients to write reviews and testimonials. Create a stand-alone review listing page for your website. This type of page can attract hundreds of quality backlinks because it features unbiased customer reviews, which is something that people frequently search for.

Optimize Your Product Pages

If you allow merchants to sell your products, make sure they create unique product descriptions. You should never use manufacturer product description. Avoid duplicate content at all costs. The title tag and product name should be closely related or identical. Every product name should be unique. Syndicate your content wisely. Focus on singular keywords on product pages.

Create Seasonal Gift Guides

One of the easiest and most creative ways to get quality backlinks is creating gift guides that list your top products for birthdays, Christmas, Valentine's Day and other special events. If you provide compelling content and original tips, customers will link back to your site and promote your online store. Consider offering personalized product giveaways and launching link-worthy contests. You can also use a backlink tool, but the links you will get from your prospects will improve your rankings naturally and increase your visibility online. Organic link building is one of the most valuable tools for online retailers.

Backlink Tool: 7 Free Backlink Analysis and Tracking Tools

Using a backlink tool is a simple yet effective way to improve your search engine rankings and increase link popularity. Increasingly more companies are offering free link building tools for webmasters. Some of them are easy to use, while others require technical knowledge. Tracking your backlinks doesn't have to be a time consuming process thanks to these programs. Here are seven free backlink analysis and tracking tools that should give you an idea of your website's link profile:

Agent Web Ranking

This free backlink tool is designed for affiliate marketers so that they can track the popularity of their websites in search engines. Users can download a free trial of this program. Agent Web Ranking features a keyword generator that generates keywords and key phrases according to the affiliate niche that your sire belong to. It also checks your search engine rankings automatically.

Page Inlink Analyzer

This software uses Delicious and Yahoo! Search to analyze the pages that are linking to a given website. For each backlink, it reports the domain level and page level inlink counts, as well as the number of Delicious bookmarks. All your reports within current session are stored in tabs.

Link Popularity Check

Webmasters can use this free tool to check the link popularity of their sites and compare it to their competitors. The popularity check is based on results from MSN, ALLTheWeb, and Google search.

Link Building Query Generator

In order to use this program, you need to enter a few details about your brand, your targeted keywords, and your competitors. Based on the data provided, this tool will generate Google and Bing queries to help you find link opportunities.

Linktree

Linktree allows users to compare the backlinks of different competitors. This tool will help you find out what your competition is and which sites offer similar services as yours and have the same type of visitors.

SEO Administrator

This link popularity checker software tracks link dynamics and generates a comprehensive list of inbound links pointing to your website. It also allows you to compare the links database of your website with your competitors' sites.

Sheer SEO Backlinks Watchdog

This is a set of tools that monitor your website's anchor text, as well as the availability of your web pages and the number of inbound links. It also checks the presence of NoFollow attribute on the backlink. Users have free access to this tool for 90 days.

Why Should I Care About Directory Guidelines?

First let me start by saying stop wasting your time submitting your website to quality directories if you don't care or understand the value a directory can have over any website.

Take a look at the I don't care list below and see if you fit in this list. (Or add to this list yourself)

I don't care list:

I don't care, what directory I submit to, some directory editor will approve my site. I don't care, about directory guidelines. I will submit any title, domain, description, keywords and choose any category I want. I don't care how, if the directory is quality or not, page rank is more important.

When you submit your website to any optimized directory of value, without reading and following their specific guidelines, you show directory owners and editors a list of I don't cares (starting with I don't care about your guidelines).

As a directory owner and editor myself, guidelines are put in place for a reason. To read and execute guidelines will increase approval ratings by 100%. I hope your goal is to increase approvals. For you this means increased quality back links, search visibility and rankings of your website.

Directories have always been a top resource for search engines to gather useful and targeted information for their web searchers.

A directory will only be useful if it's optimized with quality resource links for search engines. Keep this in mind.

For you this means, paying attention to your title, description, keyword(s), category selection and most importantly guidelines.

Let me give you a little tip, when writing your description never overuse your keywords, no selling and no .coms. Short but detailed description of your company is what directory owners are looking for.

Below I have given you an example of a short detailed description and one that is not, a proper description. Pay attention and make the right choice.

Murjah is a free directory. Submit your listing, blog or article free. Murjah is a free business web directory human edited to ensure quality listings for their visitors.

Check out these below, which one would you choose.

Not your average directory. Search the web, watch videos, while you keep updated on your daily news. Providing you with resource links of interest, submit your listing free for possible inclusion.

Put your thinking caps on and make your decision. Always follow directory guidelines, but keep in mind, most directories follow the same basic rules. I bet if you look closely you will see a pattern that will help you write your title and descriptions that guarantee an increase in directory approvals.


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